Air Jordan 31 to debut on July 20th

We first got word of the Air Jordan 31 a few months ago. Now the next signature Michael Jordan shoe will make its official debut on July 20th.

During the ESPY’s on ABC, Jordan Brand released a commercial inspired by the Air Jordan I announcing the reveal. The commercial is a replay of the original commercial that aired in 1985 and gave us a tease at the new shoe with two black rectangles at the end.

Although no images of the shoe have leaked yet, we get a little bit of a teaser:

air-jordan-31

The slogan Jordan Brand has chosen is “Define Gravity” which pays homage to the shoe that started it all in the collection. You can reserve a spot for the live streaming of unveiling on Nike as it will take place in Las Vegas on July 20.

Zack Pearson

Follow me on Twitter @Zack_Pearson.

Leave a Reply

Your email address will not be published. Required fields are marked *