Chi-Town Hammer
The Baron of Pilsen
- Joined:
- Jan 13, 2011
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- 29
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- Pilsen
Not many Chicago sports fans know that the Chicago Fire Soccer Club uniform has it's ties directly with Chicago and it's citizens.
Here is a brief description of what our uniform entails...
The official club colors are red and white. Over its history, the Fire have also employed navy blue, sky blue, and black as alternate colors.
The Chicago Fire logo is derived from the standard shape of a fire department's crest, also known as a Florian's cross. This style was chosen by the original general manager, Peter Wilt, to establish a timeless image evocative of both classic American sports and the traditions of European soccer.
The logo features a stylized 'C' at its heart (representing Chicago), similar to the logos of the Bears and Cubs. The six points in a ring around the center allude to the six-pointed stars in the Municipal Flag of Chicago, specifically the star commemorating the Great Chicago Fire of 1871.
For those who do not know the four stars on the municipal flag of Chicago are as followed. from left to right. Fort Dearborn Massacre, Great Chicago Fire of 1871, World's Columbian Exposition 1893 and Century of Progress of 1933. Each of the six points on each star actually have meaning as well. If you want to know what they are. Google it.
Nike, the Fire's original equipment supplier, intended for the team to be named the Chicago Rhythm. The Rhythm identity featured a turquoise, black and green color scheme, and a logo adorned with a cobra.
Team officials ignored Nike's work, and privately developed the Fire identity with the help of Adrenalin, Inc., a well known sports-specific branding agency.[8]
The original Fire shirts were chosen because of their resemblance to a Chicago fireman's coat, featuring broad horizontal stripes across the torso and sleeves. Also the stripe can be seen on most Fire engine trucks.
In the first year, the home jersey was red and white with a silver "FIRE" on the stripe; while the away shirts were white and black in the same style. The jersey has remained remarkably constant ever since, continually maintaining the same format of an all-red shirt with a white horizontal chest stripe, even though changes in equipment sponsor (from Nike, to Puma, and currently adidas). Conversely, the Fire's secondary shirts have changed much over the years from white with black, to white with navy, to white with red, and the all-white style currently used. Third shirts have often been yellow (for the CHicago Sting, later for the partnership with Morelia. A popular light blue third shirt was worn in 2005, based on the Municipal Flag of Chicago.
As of right now, the current away jersey does not have the stripe across the chest. Why should we care about this? That stripe pays homage to the firefighters of this city. Why adidas decided to do away with it has us baffled. We are in the works to let adidas know we are not happy with the decision.
Here is their email...
consumer.relations@adidas.com
Here is their mailing address...
adidas USA
Customer Service
5055 N Greeley Ave.
Portland, OR 97217
USA
Please help us write to adidas to bring that stripe back. Thank you
now tell me wouldnt you buy one of the away jersey.
Here is a brief description of what our uniform entails...
The official club colors are red and white. Over its history, the Fire have also employed navy blue, sky blue, and black as alternate colors.
The Chicago Fire logo is derived from the standard shape of a fire department's crest, also known as a Florian's cross. This style was chosen by the original general manager, Peter Wilt, to establish a timeless image evocative of both classic American sports and the traditions of European soccer.
The logo features a stylized 'C' at its heart (representing Chicago), similar to the logos of the Bears and Cubs. The six points in a ring around the center allude to the six-pointed stars in the Municipal Flag of Chicago, specifically the star commemorating the Great Chicago Fire of 1871.
For those who do not know the four stars on the municipal flag of Chicago are as followed. from left to right. Fort Dearborn Massacre, Great Chicago Fire of 1871, World's Columbian Exposition 1893 and Century of Progress of 1933. Each of the six points on each star actually have meaning as well. If you want to know what they are. Google it.
Nike, the Fire's original equipment supplier, intended for the team to be named the Chicago Rhythm. The Rhythm identity featured a turquoise, black and green color scheme, and a logo adorned with a cobra.
Team officials ignored Nike's work, and privately developed the Fire identity with the help of Adrenalin, Inc., a well known sports-specific branding agency.[8]
The original Fire shirts were chosen because of their resemblance to a Chicago fireman's coat, featuring broad horizontal stripes across the torso and sleeves. Also the stripe can be seen on most Fire engine trucks.
In the first year, the home jersey was red and white with a silver "FIRE" on the stripe; while the away shirts were white and black in the same style. The jersey has remained remarkably constant ever since, continually maintaining the same format of an all-red shirt with a white horizontal chest stripe, even though changes in equipment sponsor (from Nike, to Puma, and currently adidas). Conversely, the Fire's secondary shirts have changed much over the years from white with black, to white with navy, to white with red, and the all-white style currently used. Third shirts have often been yellow (for the CHicago Sting, later for the partnership with Morelia. A popular light blue third shirt was worn in 2005, based on the Municipal Flag of Chicago.
As of right now, the current away jersey does not have the stripe across the chest. Why should we care about this? That stripe pays homage to the firefighters of this city. Why adidas decided to do away with it has us baffled. We are in the works to let adidas know we are not happy with the decision.
Here is their email...
consumer.relations@adidas.com
Here is their mailing address...
adidas USA
Customer Service
5055 N Greeley Ave.
Portland, OR 97217
USA
Please help us write to adidas to bring that stripe back. Thank you
now tell me wouldnt you buy one of the away jersey.
