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As FA starts to wind down, something else to discuss. Jon Greenberg from The Athletic did a survey of people to determine their sports radio listening preferences beyond just Nielsen ratings.
This is an unlocked article, so hopefully no issues posting it here.
“Oh!”
Dan Bernstein, the longtime host at 670 The Score, is a man who knows a few things about everything, but what I told him was surprising.
He had won a key category in my Chicago sports radio poll: “Who is your favorite weekday sports radio driver in Chicago?”
But Bernstein is a pro and he quickly collected himself.
“What kind of sample size was it?”
Just fewer than 2,000 votes.
“That’s not bad.”
It’s the one-year anniversary of Jimmy deCastro’s scythe-swinging renovation at The Score. On March 14, 2018, it was announced that Dan McNeil was rejoining the station and moving to afternoons with the current mid-day host Danny Parkins. Bernstein moved to mid-days to host with former Score contest winner Connor McKnight, who was most recently the pre- and post-game host for White Sox radio broadcasts. Left without jobs were Matt Spiegel and Jason Goff, who were a popular mid-day tandem before Goff got Terry Boers’ old job to host alongside Bernstein in early 2017.
The mood was dark and deCastro, among others, was heavily criticized when it happened. But a year later, the smoke has cleared and normalcy has returned. Meanwhile at ESPN 1000…nothing has changed. Which is how they like it.
Rather than rely on arcane Nielsen ratings, I wanted to know what actual sports radio fans think about the shows, hosts and stations. So I created 20 questions in a non-scientific way, and put up a survey that ran for a week. There was no demographic breakdown, just 20 questions I thought of one day. I probably should have done show vs. show matchups, and I had a few other ideas after the fact, but I think it worked.
So, what were the results? Let’s break them down, starting with Bernstein’s victory.
For the “best driver” award, Bernstein got more than 31 percent of the vote in a six-host race. The next closest competitor was ESPN 1000’s Marc Silverman, who got 22 percent. This surprised me, as I thought Silvy would win. But perhaps I underestimated Bernstein’s continuing appeal and his longevity.
Full article here: https://theathletic.com/869887/2019...ports-radio-survey-is-in-and-the-winners-are/
The full results can be found here, but I want to stress that everyone is a winner in my book. These are difficult jobs, and I agree with Rosen, that Chicago sports fans are blessed to have choices
This is an unlocked article, so hopefully no issues posting it here.
“Oh!”
Dan Bernstein, the longtime host at 670 The Score, is a man who knows a few things about everything, but what I told him was surprising.
He had won a key category in my Chicago sports radio poll: “Who is your favorite weekday sports radio driver in Chicago?”
But Bernstein is a pro and he quickly collected himself.
“What kind of sample size was it?”
Just fewer than 2,000 votes.
“That’s not bad.”
It’s the one-year anniversary of Jimmy deCastro’s scythe-swinging renovation at The Score. On March 14, 2018, it was announced that Dan McNeil was rejoining the station and moving to afternoons with the current mid-day host Danny Parkins. Bernstein moved to mid-days to host with former Score contest winner Connor McKnight, who was most recently the pre- and post-game host for White Sox radio broadcasts. Left without jobs were Matt Spiegel and Jason Goff, who were a popular mid-day tandem before Goff got Terry Boers’ old job to host alongside Bernstein in early 2017.
The mood was dark and deCastro, among others, was heavily criticized when it happened. But a year later, the smoke has cleared and normalcy has returned. Meanwhile at ESPN 1000…nothing has changed. Which is how they like it.
Rather than rely on arcane Nielsen ratings, I wanted to know what actual sports radio fans think about the shows, hosts and stations. So I created 20 questions in a non-scientific way, and put up a survey that ran for a week. There was no demographic breakdown, just 20 questions I thought of one day. I probably should have done show vs. show matchups, and I had a few other ideas after the fact, but I think it worked.
So, what were the results? Let’s break them down, starting with Bernstein’s victory.
For the “best driver” award, Bernstein got more than 31 percent of the vote in a six-host race. The next closest competitor was ESPN 1000’s Marc Silverman, who got 22 percent. This surprised me, as I thought Silvy would win. But perhaps I underestimated Bernstein’s continuing appeal and his longevity.
Full article here: https://theathletic.com/869887/2019...ports-radio-survey-is-in-and-the-winners-are/
The full results can be found here, but I want to stress that everyone is a winner in my book. These are difficult jobs, and I agree with Rosen, that Chicago sports fans are blessed to have choices
