I kept stix for 11 years moving up little by little. I basically broke even on selling off ones I didn't use. But when I felt like the damn stix were strictly an investment, and I didn't enjoy watching shitty basketball... then I figured it was time to find a better investment with that money. Plus, all the people who nag you about buying tickets off you, because everyone wants to go to the games you want to go to for the most part, and people flake out on you for shitty games too often to just accept the good with the bad. I traded them off to a friend and he gives me one game a year at cost, fair trade, especially when I started in the 300s, and traded up to seats mid court 100s near the end.
But yeah, I take it that 80% of stix holders are NOT buying them for being a regular at games, but are either new investors or kids who got their families tickets and they don't want to throw them away because of all the grief they would get from someone in the family. I would say 80% is fairly accurate based on the return faces I would see when I regularly went to games.
Buy low , sell high though. If anyone ever wanted to get in, this would be the time. And unfortunately that means the Bulls will KEEP selling out, no lesson learned for Jerry.